More juicy lifelock scoop: http://www.phoenixnewtimes.com/2007-05-31/news/what-happened-in-vegas/full
Well!! Looks like Mr. Richard Todd Davis, whose social security number was plastered on the side of a tractor trailer, then ran in television and radio commercials ad nauseum, seems to be in a spot of trouble!! According to documents in a class action suit filed in West Virginia, LifeLock’s identity theft protection was (ahem) less than adequate. According to the Charleston Gazette article – “While LifeLock has only publicly acknowledged that Davis’ identity was compromised on one occasion, there are more than 20 driver’s licenses that have been fraudulently obtained [using his personal information],” the suit states. The West Virginia suit follows similar suits that have been filed in New Jersey and Maryland. And it just gets better and better:
The suit also traces what it calls the “nefarious origin” of the company, including the background of Robert J. Maynard Jr., who co-founded the company with Davis in 2005. “Upon information and belief, Maynard developed the idea for LifeLock while sitting in a jail cell after having been arrested for failure to repay a $16,000 casino marker taken out at the Mirage Hotel in Las Vegas,” the suit states. Maynard was sanctioned by the Federal Trade Commission because of misleading infomercials for National Credit Foundation, a separate credit-improvement company, according to the suit. The suit also maintains that Maynard stole his father’s identity by using his information to get an American Express card, which he used to rack up more than $100,000 of debt….”In Wisconsin, a woman’s debit card was stolen, and that thief used that card to sign up for LifeLock,” he said. “If you can’t provide the basic information to verify someone for subscription purposes, how can you be relied upon to protect people’s identities?
This outrageous situation is yet another example of why the U.S. needs a uniform privacy and data protection law and regulatory agency that will actually DO SOMETHING. Even the so-called identity theft protection agencies are run by snake oil salesmen.
http://www.wvgazette.com/News/200805172662?page=2&build=cache
Another article:
http://www.consumeraffairs.com/news04/2008/05/lifelock_class_action.html
